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Shahi Litchi of Bihar successfully achieves the GI tag
Trademarkclick .com 23 Oct 2018

Shahi Litchi of Bihar successfully achieves the GI tag

The director of the National Research Centre on Litchi confirmed that Bihar’s Shahi Litchi has successfully bagged the Geographical Indication (GI) tag and has added to the glory of Bihar after Katrani rice, Jardalu mango and Magahi paan (betel vine).  All these products now have the GI tag which indicates that the product possesses certain qualities and are made using traditional methods, thus adding to its reputation. The victory came a year after the efforts began to get the registration.

The renowned Shahi Litchi of Bihar is known for its mouth-watering taste and distinct flavour all over the country and is grown mostly in Muzaffarpur and neighbouring districts including East Champaran, Vaishali, Samastipur and Begusarai.The GI tag would lead to a boost in the Litchi’s demand and would also allow a particular region to possess an exclusive claim on the product and offer better quality assurance.

Mr. Bachcha Prasad Singh, President of Litchi Growers Association of Bihar said that GI registration was done under the name of Litchi Growers Association of Bihar who had applied for the tag as well. He further stated, “The tag will put an effective check on litchi growers of other states like Bengal, Uttarakhand and Punjab, who have been selling their products as Shahi Litchi. Now, Bihar litchi growers will get exclusive right to market Shahi litchi and it will definitely help them get better a price for their product.” The certificate issued to them read, “Certified that the Geographical Indication has been registered in the register in the name of Litchi Growers Association of Bihar, Muzaffarpur, Bihar,”

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